The Google Update’s over! I actually cut it pretty close with the last blog. The update finished a few hours after I published my blog on Site Kit. I think this is the first time in the history of this blog that I’ve actually done something on time, and I’m super pleased with myself. Let’s take a moment to appreciate that for a second. I thought that since I’ve been weirdly obsessed with it (I’m usually very obsessed with Google updates; I just never talk about it here), I’d go into a bit more into detail about what happened, and the key takeaways that you can use to further improve…

One of the SEO gurus I follow on Twitter, came out with a tweet today saying that the August Update might end some time this week. So, in order to finish this mini series on time, I decided to get ahead and finish off with a guide on Site Kit. In my previous blog, I talked about how you can use Google Search Console to submit your sitemap. But that’s not all that GSC is used for. In fact, if you combine GSC with Analytics, you can get a pretty solid overview of things like web traffic and keyword tracking. In the meantime, I’ll help you set up Site Kit…

It’s safe to say that blogs have been a hit since the very beginning of the internet. It doesn’t matter if you’re a business owner or a blogger. Blogs are a great way to drive traffic towards your website. However, if you don’t optimise your blog post, you won’t be getting any traffic at all. Think of it this way: you write a killer blog post, with all the right CTAs and information, and then you hit “PUBLISH.” And that’s it. Your blog’s now out there in the seemingly endless void of the internet. Billions of people access the internet everyday. In fact, about 7.5 million blogs are published everyday,…

As someone who started her career as a freelance copywriter, I remember the days before AI when I would easily spend weeks writing a well-researched, high-quality, rankable SEO blog post. Seriously, depending on how much time my contractor was willing to give me, I could write a masterpiece or a quick, rankable product review. There was no in between. But that’s expected. After all, did you know that in the vast expanse of the internet, there are over 570 million blogs floating around? And get this, every single day, roughly 7 million new blog posts emerge into the digital universe. Crafting content for these blogs is no walk in the…

A few weeks ago, I made a post on how to start a blog in 2024. That was all about starting a blog, what you need to do and so on. So, to continue the series, as a self-help kind of a thing for aspiring or new bloggers, I thought it might be a good idea to talk about blogging tools as well. After all, if you’re serious about blogging and want to take your blog to the next level, then just posting high-quality content isn’t enough. Things have gotten significantly more competitive; I’ve already talked about it in my posts about AI writing and what not. But that doesn’t…

Recently, I got a request for guest posting on someone’s blog and I’m mulling over it. In the past, for my personal projects, I’ve been vehemently against guest posting. For the corporations I’ve worked for, we have a very strict code of conduct and set of requirements for guest posting. Of course, I met this proposal with immense scepticism. I’ve gotten requests for guest posts in the past and I outright rejected or ignored them. But this request, well, I’m seriously considering it. I can’t promise that I’ll have a guest post up somewhere but it made me think. And yes, I’m one of those people who will weigh the…

I feel like all of us knew this was coming. After all, learning how to start a blog in 2024, makes for a really compelling topic, especially with artificial intelligence in the mould. After all, OpenAI did that thing again and now a lot of videographers I know are freaking out. I think we’re in a really interesting space right now, and digital media as we know it will change forever. That being said, I don’t think blogging’s going to end anytime soon. If anything, I’ll reiterate what I’ve been saying for a few months now: the competition is getting tougher. If you’re wondering where I’ve been for the past…